Introduction As a company expands its customer base it is necessary that proper marketing strategies are implemented to retain and attract new customers. Focused marketing is essential for a business to expand their market and profits. If consumers are oblivious to a company’s product then...
Jayanthi and Vennila (2018) conducted a research study on 'Customers’ Preference towards Departmental Stores'. Data for the study have been collected through issuing well-structured questionnaire to 218 customers in Pollachi Taluk by adopting convenience sampling technique. The data is analysed by using Simple Percentage, Weighted...
The purpose of the meeting is to build a bioshop website, so the areas of interest will be: Natural Sciences That includes: Biology specialists who are aware of bio products, tire contents, their production Health Specialist to ensure that products are safe for use. Social...
Sultan and Henrichs (2000) in his study mentioned that the purchaser's ability to and inclination for embracing the internet as his or her shopping medium was additionally emphatically identified with income, family unit size, and creativity. Sais. T. & Balaji, M. S. (May 2009), disclosed...