Main Features of the Viber Business App

A couple of years ago, the popular instant-messaging app Viber used to be one of the top messengers at the time and as a variety of other messaging apps made their debut in the market, Viber lost its top place and needed some renovation plans to revive its glory. Recently, the giant tycoon Rakuten announced that Viber 10 is going to be a redesign of the popular app that's going to present so many new features and communication services that have been demanded by the users over the last few years.

Moreover, the company is also unveiling its newest Viber for business edition of the app which is a sub-genre of the main app aiming to help starting businesses and entrepreneurs and provide them with a safe and effective platform to communicate with their customers and partners in the easiest possible way.

The initial idea that inspired the Viber for business app came from an experiment that the company conducted back in 2016; Rakuten experimented with what's called 'Public Accounts' that were aimed to provide businesses and brands with a suitable Viber account for marketing purposes and communicating with the customers. The 'Public Accounts' were indeed a decent success for the developers of the app were prompted to create the Viber for business platform that's, hopefully, going to be a tough contender to other business apps when it comes to facilitating the business collaborations and partnerships.

The initial version of the Viber for business app is a combination of business features and communication functionality - such as high quality audio and video calls, group calls and private messaging - along with the ordinary Viber chats and calls - including the stickers and the GIFs - so that the user isn't going to be reduced to only conducting his business via the app, but he can also use it as a basic, everyday messaging platform.

Moreover, Viber for business has been equipped with an increased level of security and privacy that'll prevent any other party - other than the sender and recipient - from sneaking into the business messages and conversations. Viber itself cannot divulge any of the details of your messages and cannot spy on your calls as officials at the company are very keen on conveying the fact that Viber is a 100% secured platform; and even if you happen to come across any ads that seem familiar with your interests, it's actually a mere coincidence!

The main features of the business app of Viber revolve primarily around providing the users with high quality audio and video calls for conferences and the such, enabling the users to prepare records beforehand to send them later and the ability to delete certain messages that may contain faulty information. So, the debut of the Viber for business app is apparently the next big step for the instant-messaging service to redeem its top position once again.